Case Study - Healthcare

Freedom Physio: capturing missed calls and turning them into bookings

G3 Health's voice AI receptionist captures after-hours calls, handles patient bookings, and gives the practice a central workflow for following up missed calls.

The problem: missed calls were becoming missed revenue

Freedom Physio's team could not answer every call during busy periods or after hours. Patients who reached voicemail were not always calling back, leaving potential appointments, and the revenue attached to them, uncaptured.

The practice also needed a reliable way to see which calls still required human follow-up. Without one central location for missed calls, the front desk had to piece together the next actions manually while already managing the clinic.

Freedom Physio logo

The solution: answer, book, and follow up automatically

G3 Health's voice AI receptionist, Gigi, gives Freedom Physio a 24/7 first response while keeping staff in control of the calls that need a personal follow-up.

1. Capture after-hours calls

Gigi answers calls outside reception hours and during busy periods, so patients have a way to reach the practice when the team is unavailable.

2. Manage the booking lifecycle

Gigi connects directly to Cliniko and writes appointments into the practice system. At an approximately 80% success rate, patients can book, cancel, and reschedule without waiting for staff to respond.

3. Centralize missed-call follow-up

Calls that need a human touch are logged in one central location, giving staff a clear list of patients to follow up rather than leaving actions scattered across voicemail and phone records.

The business return

The outcome is a more responsive practice: more patients captured after hours, less time spent checking phones, and a clear process for the calls that still need staff.

25
additional bookings per month
80%
successful booking-call outcomes
4 hours
staff time saved per month
~$30k
annual business impact
Twenty-five additional bookings per month represent approximately $2,500 in monthly revenue. Combined with around $200 per month in recovered staff time, that is approximately $2,700 in monthly value, roughly $32,000, or around $30,000, per year for the practice.

More capacity without more reception hours

Gigi gives patients a useful first response around the clock while saving the team approximately four hours each month that would otherwise be spent managing calls and follow-ups.

Revenue captured after hours

The practice can capture demand that previously disappeared into missed calls, while staff retain a central list for personal follow-up whenever automation cannot complete the patient journey.

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